Game Phones

Empowering
Billions to Earn
from Games They Love.

₹46,75,000

paid to players so far

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GAMES

3+

Popular Games

230+

Countries and Regions

1M+

MAU

5M+

Downloads

Blackjack

Blackjack

1M+ downloads

Play Store App Store
Solitaire

Solitaire

10K+ downloads

Play Store App Store
Dog Rescue

Dog Rescue

50K+ downloads

Play Store App Store
Ludo

Ludo

5M+ downloads

Play Store App Store

ABOUT US

SMARTPLAY is the global ecosystem where classic gameplay meets real-world value. By integrating real-world value into the games people already love, we are transforming a daily habit into a global opportunity.

Learn More
About SmartPlay
Our Philosophy

Time is Value

For too long, mobile gaming has been a one-way street. Players give their time; developers take the profit.

SmartPlay is flipping the script. We believe that if you provide the engagement, you should share in the rewards.

By integrating real-world value into the games people already love, we are transforming a daily habit into a global opportunity.

Play for fun. Earn for real. Empowering billions.

Team discussion
Global mobile gaming opportunity
The Opportunity

A Global Daily Habit

SmartPlay taps into a high-frequency behavior that is already a staple of daily life for billions.

The Massive Scale

  • 1.5 Billion+ Daily Players: Over a third of the world's gamers engage with casual or classic mobile games every single day.
  • A Daily Ritual: The average user opens these apps 4–6 times a day, spending nearly 45 minutes in-game.

The “Classic” Advantage

  • Deep Engagement: Players of classic titles spend an average of 48 minutes per day—significantly higher than hyper-casual benchmarks.
  • Ad Acceptance: 82% prefer ad-supported play, with 74% actively choosing rewarded ads to progress.
The Strategy

Rewarding Natural Behavior

We aren't asking users to change their habits; we are simply rewarding them for what they already do.

By optimizing ad monetization and live-ops economies, SmartPlay captures the value generated during daily play and shares it back with the community.

Reward what players already love doing.

Rewarding Natural Behavior
Built with Experience
Built with Experience

Proven Leadership
at Global Scale

SmartPlay is led by founders with a proven track record of scaling some of the world’s most successful mobile titles.

Our founders bring 20+ years of individual expertise across product strategy, game economies, live-ops, ads monetization, user acquisition, and real-money game operations.

Our pedigree includes leadership roles at:

  • Tripledot
  • Huuuge Games
  • GSN Games
  • Playtika
  • Voodoo

Discover why hundreds of clients entrust their business success to Ludo Game

March 2025

Global launch

5M+

Downloads

Center Image

4.6★

User Rating

230+

Countries Live

Discover why hundreds of clients entrust their business success to Blackjack

Jan 2026

Global launch

100K+

Downloads

Center Image

4.7★

User Rating

230+

Countries Live

LOCATED

poland

Warsaw, Poland

Surat

Surat, India

SUPPORT
We're here to help you anytime.
Have questions, facing an issue, or want to share feedback? Our support team is always ready to make your gaming experience smooth and fun.

Report a Bug

Spotted a glitch? Our dev team is ready to patch it instantly.

Payment Issue

Secure transaction monitoring and fast issue resolution.

Gameplay Help

Need guidance? Our team helps you level up smoothly.

Account Recovery

Recover your account securely and get back in the game.

CONTACT